120 years of expertise in Bathroom Culture: The Keramik Holding AG LAUFEN was founded on 4 July 1892 as a pottery factory in the town whose name it bears, Laufen, in Switzerland (canton of Basel Land). Laufen was chosen as the site for the pottery factory due to its hydroelectric plant, natural clay deposits, a railway hub and an artisan tradition in the material. Keramik Laufen AG, as the first national company, has been producing ceramic for the Swiss bathroom market since 1925.

In 2007 the oldest faucet manufacturer of Switzerland, Similor (founded by Charles Kugler in 1854), was acquired and two years later, the faucet factory went into operation in Laufen, producing LAUFEN faucets.

By building an advanced logistics centre and high bay warehouse at the headquarters in Laufen, and installing the latest production systems in various European factories, LAUFEN has been setting its course of continued growth since 2006. Since 2006 Keramik Laufen AG has also been entitled to bear the label of the Swiss Energy Agency for Industry (EnAW). This label is only awarded every two years and marks its bearer as a company actively committed to voluntary climate protection.